What is a Cap Table?
What is a Cap Table? Launching a startup is much more than a brilliant idea that might disrupt an entire industry. It is an undertaking that involves an inordinate number of legal, financial, and other documentation that the founder(s) must be aware of and pay...
What is Product-Market Fit?
What is Product-Market Fit? Lack of capital is the number one reason startups fail; lack of product-market fit is the second. CB Insights found that 35% of startups fail because they tackle problems that are interesting to solve rather than those that serve a market...
Venture Capital Due Diligence Explained
Venture Capital Due Diligence Explained Venture capitalists (VCs) are investors who decide to support young startup companies financially, but it’s not a simple process. It is a tricky undertaking as most startups fail. So VC firms have to take their time to...
Balance Sheet vs. Income Statement
Balance Sheet vs. Income Statement Accounting plays a vital role in running any business or organization, from small one-man outfits to large corporations. Accounting helps track income and expenditures, assure statutory compliance, and provide owners, management,...
Customer Service Strategy
Customer Service Strategy We all know that stellar customer experience is the key differentiator for companies. In 2018, PWC research showed that customers are willing to pay a 16% price premium for better customer experiences. The secret to stellar customer...John Shufeldt, MD
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