Blog
Blog
B2B vs B2C in Healthcare Marketing
Understanding B2B vs B2C is necessary for any business because your healthcare marketing strategy will depend on which route works for you.
Common Reasons Businesses Fail
Unfortunately, many startups fail. Understand common reasons businesses fail so you can avoid the pitfalls and be successful.
The Importance of Business Analytics
Understand the importance of business analytics in order to make your business more effective and efficient.
Employee Relations 101
If you want to have a more successful business, create an engaged and loyal workforce by mastering employee relations.
Venture Capital VS Private Equity
It is important to understand venture capital vs private equity so that you can choose the right route for your business.
What is a Cap Table?
The value of a well-maintained cap table increases over the lifetime of a startup as more and more information is added to it.
What is Product-Market Fit?
Lack of product-market fit is the second most common reason why start-ups fail, learn how to not make this mistake.
Venture Capital Due Diligence Explained
Venture capital due diligence is necessary because venture capitalists take on tremendous risk by investing in early-stage ventures.
Balance Sheet vs. Income Statement
Understand differences between balance sheet vs. income statement to grasp the financial position and future prospects of a company.
Podcast
Entrepreneur RX Interview with Andrew Heuerman
Andrew Heuerman talks about the development and commercialization of SimPull, The Patient Company’s first product.
Entrepreneur RX Interview with Matt Lashey
Matt Lashey talks about how TTI’s platform and apps collect patient data and insight generation and discusses the perception of data in the healthcare industry.
Entrepreneur RX Interview with Casey Grage
Casey Grage, founder, and CEO of Hubly Surgical, talks about developing a medical single-use electric cranial drill that monitors resistance to ensure a safe autostop before hitting brain tissue.
Entrepreneur RX Interview with Rachel Mertensmeyer
Rachel Mertensmeyer, CEO & Founder of Rivia Health, talks about working with healthcare provider organizations to make it easier for patients to pay and understand their bills.
Entrepreneur Rx Interview with Allisa Song
Allisa Song talks about Nanodropper and the entrepreneurial journey, explaining how micro-volume delivery solutions can bring the desired efficacy of eyedrop medications.
Entrepreneur Rx Interview with Dr. Jennie Byrne
Jennie Byrne, Chief Patient Officer at Belong Health, talks about the entrepreneurial journey that led her to Belong Health and the lessons she has learned throughout her career as a leader in healthcare.
Entrepreneur RX Interview with Sahil Diwan
Sahil Diwan talks about how OtoSet® came to be, detailing the entire entrepreneurial process and sharing tips for those who might want to venture into MedTech along the way.
Entrepreneur RX Interview with John Criswell
John Criswell details his entrepreneurial journey from his first healthcare startup to his current work at Porter, sharing some lessons he’s learned about being a leader and an entrepreneur along the way.
Entrepreneur Rx Interview with Ryan Grant
Ryan Grant explains Vori Health’s integrated approach to orthopedic care, shares his journey in business and medicine, and provides valuable advice and insights for physicians who decide to challenge the status quo.
About John
One of the nation’s leading medical entrepreneurs, John Shufeldt is an emergency physician, author, serial student, pilot, and multidisciplinary entrepreneur, who has founded and operated several multi-million-dollar businesses. Throughout his career, John has defined, redefined, and refined the delivery of care and is now dedicated to helping physicians transitioning into entrepreneurship do the same.
“Without raising the bar or pushing the envelope, you’ll likely never fail at much and thus never get to really make lasting contributions. Remember, it’s the ability to take risks, to have your ego bruised, to get up, dust yourself off and press on, which changes the world.”
— John Shufeldt, MD
Up Your Entrepreneurial Game
Entrepreneur Rx: The Physician’s Guide to Starting a Business

“Entrepreneur Rx gave me the tools I needed to transition from being a practicing physician to now running a telehealth business doing over $1 million a year.”
— Katy F.